Sacrifice

The "War of Terror", the "Economic Depression/Recession" and all other social issues...where is the sacrifice? From the dawn of history, sacrifice for the common good has been essential for civilization, nations, businesses, and families to suffer through hard times.

Yet, during these current pressing times, where is the sacrifice? Sure, people are losing their homes, jobs, income, and retirement investments. But not by choice, not by self-sacrifice so that others may survive. Major company’s layoff thousands daily. How many would be laid off if all employees took a 25% pay cut, so that all may continue to work? Where are the people voluntarily offering to pay more in taxes so that projects, social services, and tax funded employees can weather the storm?

Citizens claim to be "Christians, Muslims, Jews, or other tenants of major or minor religions each holy day, but in practice, few follow their faith to serve others. Worldwide in the last 100 years people have become so self-centered, in their own little issues that helping others before self are merely a means to get on talk shows or reality television.

Sacrifice could be the solution for all of humanity to overcome war, poverty, homelessness, unemployment, and all the ills of civilization. "The rights of the many do indeed outweigh the rights of a few." From a numbers view I would say it requires more than a tithe of 10% or 15%. I would estimate as much as 50% of an individual’s time/money/assets/help for the good of the group society, or mankind. OK, now that your jaw has fallen into your lap, think about what everyone would get from such an arrangement. If 50% of your efforts and time go to help others, then 50% of their time/efforts go to help you, help your community, your nation, your world. It seems like a win-win situation, a no brainer.

Will it be done...probably not. Should it be done, of course, the survival of mankind demands it.

The End is on the horizon...sacrifice for others are the only solution!

TABLE TOP TRADE SHOW DISPLAYS 101

As a former Manufacturers Rep for Expo Systems and Expo Communications, I know the importance of this information, but realize that "Table Tops" are just one of many ways to exhibit your product.

Once you've taken the time to understand "who" you should be marketing to and have researched the appropriate shows to exhibit at, you will need to be certain that you are making an impact on the attendees' mind through your messaging, booth staff and Trade Show Display.

Depending on the size of the booths or table top expos that you exhibit at there are a wide variety of options to choose from, ranging anywhere from table top displays, panel systems, "Pop-Ups", banner stands, stretch fabric displays, custom modules, to full custom exhibits.

This article will focus on Table Top Exhibiting displays, which are The "Budget Exhibiting Option" of choice! Table Top Expos are offered by many Chambers of Commerce, Business Groups, Associations and sometimes as a "Budget Option" at many of the larger Trade Shows; so businesses with smaller budgets can take advantage of the opportunity to participate in a large show.

THAT'S ALL THEY COST!: For several hundred dollars, you really can't go wrong; Table Top Expos are typically very inexpensive to participate in and can be particularly beneficial if you are looking to reach prospects in a certain local market. Visit the websites of your local Chambers and business groups to look for these Table Top Expo opportunities - I guarantee that there is one being planned by a local organization "as we speak"!

WANT THE COMPETITIVE ADVANTAGE?: If you take the time to target your exhibiting efforts with a clearly defined plan, you will have a competitive advantage and leave with many QUALIFIED business opportunities.

I CAN USE MY DISPLAY EVERYWHERE!: You only need to spend several hundred dollars on a Table Top Display to present a polished image for your business. An added benefit with many of the Table Top options is the ability to use the display in unlimited ways; in your showroom, at meetings where you can set up signage, sales meetings, client presentations and MANY MORE -- just think outside the box to maximize the minimal investment spent on your display!

OK, now let's move on so I can describe the type of Display options available for your Table Top exhibiting!

PANEL TABLE TOP DISPLAY

Pro's:

- Inexpensive
- Easy to set up
- "Entry Level" type of display
- Many can be converted into a larger display
- Easily Portable

Con's:

- My personal opinion about these type of displays are that many of the Panel Table Top Displays make your image look "dated" and "cheap"
- Takes up most of the Table Top area available

POP UP TABLE TOP DISPLAY

Pro's:

- Inexpensive
- Easy to set up
- Easily Portable
- More visually appealing than the panel systems and makes a better statement about your company

Con's:

- Takes up most of the Table Top area available

DOUBLE SIDED BANNER STANDS

A personal favorite of mine that my clients find to be the most effective for Table Top Shows is Double Sided Banner Stands; they fit up against the side of the table and allow you to create MANY messages about the benefits of your company and products!

Pro's:

- Inexpensive
- Easy to Set Up
- Easily Portable
- Lightweight
- Leaves your table top space available for collateral, demonstrations, etc.
You can place them in your larger exhibits when you are ready for that type of booth, or even the lobby of your office, or bring them to meetings where you are allowed to place signage; the possibilities are limitless!...

Con’s:

- Contains small pieces that can get misplaced or lost


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Linda Musgrove, the TradeShow Teacher helps companies improve their Trade Show Results through customized Trade Show Marketing Help; with programs for individuals, or entire departments and with the Trade Show Training Manual she authored, titled: Trade Show Training, for Increased Return On Investment. Visit www.tsteacher.com to register for the FREE Monthly Trade Show Tactics Newsletter!

Article Source: http://www.marketingarticlelibrary.com

Doomsday Marketing

Domesday is coming, the Apocalypse, Armageddon, The End. It even has a date, December 21, 2012 at 11:11 AM.

All ready hundreds of books, magazine articles, TV documentaries, fictional movies are coming out or in the works. Hundreds of "Survival" companies and web sites exist to sell supplies for freeze dried food to bunkers.

This is perhaps a Billion dollar industry with world wide implications for marketing and advertising revenue. Hey someone will be selling this, may as well be you!

Here are some related links:

http://www.greatdreams.com/survival.htm

http://www.northwestsheltersystems.com/

http://www.earthmountainview.com/shelters.html

Identity Theft, Part 3

I haven't heard too much about identity theft here in the poor, meth driven NW. But the subject came to mind once again, as I received a "free" computer via "Craig's List".

The NW makes a humongous deal about being "Green" and recycling, so the thought of personal financial information left on those donated or trashed Hard Drives, never came to mind before. I have since remembered a HP 386 I bought many years ago, at a pawn shop, which contained among other things, "Quick Books" with the previous owners account info, etc. Being honest, I deleted all that crap.

Now for my present PC, the nice lady who gave donated it to me was concerned about not erasing "all data", so I simply removed her hard drive, returned it, and installed my old 80 Gig drive with all my software. I was dismayed to find out it had been erased. Oh well, I have downloaded all kinds of new software, etc. and will have to start over without my only copies of family photos & genealogy information. There may be some kind of program that can bring my data back, or anyone's info?

I have a simple solution, don't load all that info on your PC, laptop, etc. in the first place. I can't think of any reason to have credit card numbers, social security number and other confidential information saved to my computer!